About Roz Goldfarb

Roz Goldfarb, living on New York’s upper west side, is an author / educator / photographer / entrepreneur / sculptor and opera lover. Roz’s mother, who studied to be an opera singer, took her to the Metropolitan Opera when she was nine years old to see “Hansel and Gretel”. Roz has been going to the opera ever since. By the time she was twelve her favorite opera was “Aida”, the story of an Egyptian princess. As a young adult, with little money to spend, she would buy standing room tickets, which meant standing through long operas in the back of the orchestra. Today she is thrilled to have a ticket for a good seat at the opera as well as going to the wonderful HD broadcasts in movie theaters. Roz has attended many Ring Cycles, including those in New York, San Francisco, Chicago, Berlin and Seattle and heard other operas by Wagner in Bayreuth.

Holding an MFA in sculpture from Pratt Institute where she developed educational programs and was the Director of the Pratt Associate Degree Programs, she has lectured at colleges throughout the United States and many professional organizations, wrote Careers by Design: A Business Guide for Graphic Designers (Allworth Press, 3rd edition 2002 and Windsor Books, London 2002) and numerous articles. In 1985 she founded Roz Goldfarb Associates, a recruitment firm specializing in design and branding, affecting the lives of a generation of designers.